Back in October 2007, I had blogged about Dove’s ‘Onslaught’ commercial. While I apprehensive about the true intentions behind the commercial, I did appreciate the fact that the ad had the potential to get parents talking to their teenage daughters.
Unfortunately, Greenpeace has claimed that Unilever, Dove’s parent company, is the biggest buyer of palm oil in the world, and thus is indirectly responsible for the fast depleting forest cover in Indonesia. And how is that possible, you might ask ? Well, watch this video to find out.
Visit the official site of Greenpeace to sign an open letter to make Unilever stop the destruction of Indonesia’s beautiful forests.