Beer Belt From UrbanOutfitters

I’m completely dumbfounded by the ‘Beer Belt’ from UrbanOutfitters. Who in their right mind would wear this around at a party ?

Beer Belt

Snip from site:

Finally! Yes, it’s the life-changing, prayer-answering, best-idea-anyone’s-ever-had invention of the century! Cause seriously, holding a beer is exhausting! And don’t even get us started on holding 6 beers. Whew! But thankfully, the long dark days of arm-breaking party beer-holding are over. Say "hello" to your new best friend, the Beer Belt!

The Beer Belt from UrbanOutfitters .